Awareness & Education
Providing detailed education to Case Managers is a powerful way to deliver value and increase visibility of your corporate brand. Our opportunities include year-round 24x7 learning within our Educational Resource Library and focused events targeting case managers at CMSA events. CMSA can work with you to not only help deliver educational material related to your company’s area of expertise, but also promote awareness of your sponsored educational offerings increasing awareness of your company and its products and services.
- SYMPOSIA — These classroom style meeting allow you to reach event attendees in a detailed and focused manner. Educational Symposia are one of our most popular activities at the CMSA Annual Conference & Expo drawing up to 500 attendees to each event. Symposia sponsors can also elect to have their programs placed within the CMSA Educational Resource Library after an event providing an opportunity for all 11,000 CMSA members to view the content.
- TAKE HOME CEs — Exhibitors at CMSA events can dramatically increase attendee traffic by providing approved continuing education materials in your booth that attendees can take home and share with co-workers (e.g. Articles, CD-ROMs, etc.) These items are valued by case managers not only as a way to earn more required educational credits but as a way to “bring the conference home” to their fellow case managers and other related professionals. CMSA provides special signage and visibility to exhibitors who provide take home CEs.
- EDUCATIONAL RESOURCE LIBRARY — One of the primary benefit to CMSA’s members is our online educational library available to our 11,000 case managers 24 hours a day, seven days a week. Courses contained within the library are available to dues-paying members of the association and are used for both continuing education purposes and to increase knowledge on specific healthcare, patient interaction and career development topics. CMSA works with e-library content sponsors to promote awareness of their content though website banner advertising, e-mails to the membership and other promotional support.
- RESOURCE PATHS — Resource paths are downloadable guidebooks designed to help case managers navigate specific treatment paths or clinical decision making related to disease states, medical equipment or other issues. Companies that sponsor resource paths are providing an invaluable resource to case managers, especially those that may be encountering a new type of case with which they are unfamiliar. Sponsors can also use resource paths to highlight new clinical techniques in a “hands-on” guide that case managers can follow. CMSA can maximize your investment in resource paths with promotional support including e-mails messages, website banner advertising and other mechanisms.
We know that navigating the confusing world of education and CE credits can be difficult, time consuming, and daunting. Let our trained and experienced staff help you design an educational program and format to best fit your needs and budget.
To learn more about how your company can maximize its presence and value for case managers through effective education, please contact our Corporate Accounts group at:
Lindsay Harp
Manager, Corporate Accounts
Phone: (501) 673-1117
Email: lharp@cm-innovators.com
Michelle Koch
Account Executive
Phone: (501) 442-6522
Email: mkoch@cm-innovators.com